It takes a community to raise an entrepreneur

How the University of Manitoba’s entrepreneurial ecosystem turned one MBA student’s curiosity into a battery-technology venture

Dr. Christian Kuss and Daniel Gagnon
Estimated Read Time:
5 minutes
Daniel Gagnon and Dr. Christian Kuss
Daniel Gagnon and Dr. Christian Kuss
Estimated Read Time:
5 minutes
By

Marissa Naylor

Every great venture starts with a single question someone refuses to stop asking. For Daniel Gagnon, an MBA student at the Asper School of Business, that question surfaced in a classroom, and it would not let go. 

Over the next year and a half, Daniel would crisscross the University of Manitoba campus, connecting with coaches, researchers, and commercialization experts who each added something essential to what would become the CPPA Binder, a novel lithium-ion battery technology rooted in UM research.

Daniel’s compelling story shows that the infrastructure, the people, and the culture to transform bold ideas into real ventures are already at UM, and they are growing. 
 

A spark in the classroom

Daniel’s entrepreneurial journey began in Debra Jonasson-Young’s MBA Entrepreneurship Mastery course, designed to bridge academic insight with real-world innovation. By design, it brings partners from across the university into the room, exposing students to the full breadth of UM’s ecosystem.

Debra frames entrepreneurship with an analogy that stayed with Daniel long after the semester ended:
 

Entrepreneurship is conducting a business the way a maestro commands an orchestra — align every moving part with intention and precision, and suddenly the whole becomes bigger than the sum of its parts. The great entrepreneur, like the great conductor, transforms complexity into something powerful, seamless, and vividly alive.

Debra Jonasson-Young

Debra Jonasson-Young

During a presentation by the Partnerships, Knowledge Mobilization, & Innovation (PKMI) office, Daniel’s attention was drawn to a technology he had never heard of: a lithium-ion battery binder developed by a UM researcher. “It piqued my interest,” he recalls. He didn’t act on it immediately — but the idea stayed with him, building quietly in the background. That quiet persistence, it turns out, would define his entire journey.

The marathon runner

Entrepreneurship is often portrayed as a sprint, the dramatic pivot, the overnight success. Daniel’s path looked nothing like that. To navigate the long road ahead, he connected with Ben Isakov, a Startup Coach at the Stu Clark Centre for Entrepreneurship. Ben recognized something rare in Daniel almost immediately.
 

Daniel is the kind of entrepreneur people don’t always notice at first — quiet, focused, relentlessly consistent. But these are the builders. The ones who keep going. Highlighting entrepreneurs like Daniel shows others that you don’t need to be the loudest person in the room to make something extraordinary happen.

Ben Isakov

Ben Isakov

For more than eighteen months, Ben worked alongside Daniel as he researched, questioned, and refined his understanding of the technology and the market. The coaching relationship didn’t just give Daniel direction; it gave him the confidence to keep going when the path was unclear.

Where research meets the market

With Ben’s support, Daniel reconnected with Loren Oschipok, PKMI Director, who facilitated a crucial introduction: a meeting with Dr. Christian Kuss, the Faculty of Science researcher behind the lithium-ion battery binder technology. It was the bridge between two worlds: deep scientific expertise and entrepreneurial ambition.

Loren was struck by what Daniel brought to that first conversation:
 

Daniel didn’t just show up with enthusiasm — he showed up prepared. He had done his homework, dug into the science, and came ready with thoughtful questions. That kind of curiosity is exactly what helps move research from the lab into the world.

Dr. Loren Oschipok, Director, Partnerships, Knowledge Mobilization & Innovation (PKMI) office

From that meeting, a genuine partnership formed — one built on mutual respect between scientist and entrepreneur. The result is the CPPA Binder (Conductive Polymer Polyanionic Adhesive): a venture rooted in university research and driven by Daniel’s persistence. Daniel is candid about what that collaboration means to him: “There’s no business without Christian, in my opinion.”

This is exactly the kind of partnership the University of Manitoba is working to make more common, connecting world-class research with the entrepreneurial drive to bring it to market.
 

Building an entrepreneurial ecosystem for what’s next

Daniel’s journey is proof of concept. But the University of Manitoba is thinking bigger: what would it look like if stories like his were the norm rather than the exception? Rajeev Koyal, Program Manager, IDEA START sees Daniel’s experience as a blueprint for what the ecosystem is being built to deliver at scale.
 

Daniel’s story shows what happens when great research meets the right support at the right time. UM has incredible innovations waiting to be commercialized — what we’re building now is the infrastructure to help more researchers and students take that leap.

Rajeev Koyal, Program Manager, IDEA START

That infrastructure includes incubator spaces, prototyping tools, and hands-on commercialization support — the connective tissue that turns a promising idea into a functioning venture. The research is already here. The support is coming online. The ecosystem is ready for its next wave of innovators.

Validation on a national stage

All that effort culminated in the New Venture Championships at the Stu Clark Centre for Entrepreneurship, where Daniel was selected as one of just 16 graduate-level teams to compete nationally. The invite alone was a meaningful milestone that validated eighteen months of quiet, deliberate work, including an honourable mention at the competition. 

Reflecting on what drove him through it all, Daniel keeps returning to the process itself:
 

What gives me passion is building the business — the learning, the challenges, the process.

Daniel Gagnon

Stu Clark, Daniel Gagnon, and Debra Jonasson-Young
(L-R) Stu Clark, Daniel Gagnon, and Debra Jonasson-Young

The power of community

For Bruno Silvestre, Dean of the Asper School of Business, Daniel’s achievement is a testament to what becomes possible when faculties, centres, and offices work in concert.
 

At Asper, we focus on giving students the fundamentals, leadership skills, and real-world experiences they can rely on throughout their careers. What makes Daniel’s journey so powerful is that it shows what becomes possible when Asper works within the broader UM ecosystem. The Stu Clark Centre for Entrepreneurship allows us to serve students in ways that go far beyond the classroom — and Daniel is living proof of that

Dr. Bruno Silvestre

Debra Jonasson-Young sees it the same way: “When all the pieces come together like this, the University of Manitoba can holistically support students. That’s the ecosystem at work.”

Your idea. Your turn.

Daniel’s story carries a simple, powerful message for every student and researcher at the University of Manitoba: you don’t need to have everything figured out to begin. You need a spark and a community ready to help you fan it into something real.

That community exists at UM. It includes coaches who believe in quiet builders, commercialization experts who open doors to researchers, faculty who bring the ecosystem into the classroom, and scientists who want to see their work change the world. It’s growing. It’s evolving. And it is ready for your idea.
 

To learn more about the University of Manitoba Entrepreneurial Ecosystem resources, visit the Stu Clark Centre website.