Rooted in Manitoba

When Doug Grossart [DipAgric/56] arrived at the University of Manitoba (UM), he wasn't thinking about becoming one of its longest-standing donors.

Like many students of his generation, he chose the university because it was close to home. He grew up on a Manitoba farm established by his grandfather in 1879, and attending university felt like a practical next step. It was an opportunity to learn, broaden his horizons and prepare for the future. More than 70 years later, that connection remains strong.

Over time, what began as a student's connection evolved into a family tradition. Grossart's children attended UM as did his grandchildren. As the family farm moved from one generation to the next, the university became woven into the story of the Grossart family as well.

Watching those generations pursue their own education has reinforced his appreciation for the opportunities a university can provide.

Grossart's support of UM has continued quietly for almost 50 years. For him, philanthropy was never about recognition. It was about responsibility.

"I think I've probably made a donation pretty well every year since I graduated," he said. "I realized there was certainly a cost in having a university. I decided it was probably something that I could support in some small way."

That philosophy extends well beyond charitable giving.

Throughout his life, Grossart has volunteered extensively in his community, supporting local organizations, helping with tax clinics and serving on the Manitoba Farm and Rural Stress Line. He has long been known in western Manitoba as someone willing to step forward when help is needed.

"If you have the interest and have the time, I think volunteering is something you can get a lot out of," he said. "You don't have to be paid to do everything."

Some of that work emerged from personal loss. After losing his son Bill to suicide in 1990, Grossart chose to speak openly about his family's experience and support others facing similar challenges. Through his volunteer work, he has helped provide hope and compassion to people navigating some of life's most difficult moments.

The same belief continues to guide his support of UM. He hopes future students will have access to the same opportunities that benefited generations of his family and that the university will continue to help shape Manitoba for years to come.

Looking back, Grossart doesn't focus on accomplishments or accolades. Instead, he speaks about helping where he could and sharing what he has learned along the way. And like the family farm that continues into its fifth generation, it reflects a simple belief: the things that endure are worth investing in.